Discover
the difference

We share your vision of an ideal home.
Our collections are here to help you realise that vision, with their outstanding technology, intuitive features and beautiful design.
Your eye for beauty is our inspiration.

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A passion for beauty
in every detail

We believe that a fulfilling user experience begins with the senses. Whirlpool appliances are designed to be beautiful, eye-catching additions to your home.

Explore the power
of 6TH SENSE
technology

Innovation. Design. Intuitive use. Whirlpool 6TH SENSE technology offers you perfect results, with minimum effort.

A passion for beauty
in every detail

We believe that a fulfilling user experience begins with the senses. Whirlpool appliances are designed to be beautiful, eye-catching additions to your home.

Explore the power
of 6TH SENSE technology

Innovation. Design. Intuitive use. Whirlpool 6TH SENSE technology offers you perfect results, with minimum effort.

Designers at Work

This is where it all begins.
Discover the behind-the-scenes work of those who help design the most beautiful and functional appliances today.

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Designers at Work

This is were it all begins.
Discover the behind-the-scenes work of those who help design the most beautiful and functional appliances today.

Consumer Insights

We are committed to providing you the most fulfilling user experience imaginable. From outstanding design and intuitive interaction, to ideal results. We wouldn't be able to do so without your help. Explore the technologies, features and design elements we've developed thanks to our most valuable contributors: you.

What you asked us for

I want spotless, shiny glasses at the end of the wash cycle
The innovative PowerDry 3D Airflow System drains the steam out of the dishwasher
I want hand wash quality care for my delicate garments, in the washing machine
6TH SENSE InfiniteCare automatically adjusts washing power, according to the level of soiling
I expect same level of cooking results I'm used to, but more time and energy-efficient
Our induction ovens provide excellent cooking results, and allow you to start cooking immediately
My fresh food must keep colour, shape and fragrance over time
With the 6TH Sense FreshControl technology your food will stay fresh up to 4 times longer
I want spotless, shiny glasses at the end of the wash cycle
The innovative PowerDry 3D Airflow System drains the steam out of the dishwasher
I want hand wash quality care for my delicate garments, in the washing machine
6TH SENSE InfiniteCare automatically adjusts washing power, according to the level of soiling
I expect same level of cooking results I'm used to, but more time and energy-efficient
Our induction ovens provide excellent cooking results, and allow you to start cooking immediately
My fresh food must keep colour, shape and fragrance over time
With the 6TH Sense FreshControl technology your food will stay fresh up to 4 times longer

Discover the difference

between simplicity

and intuition

Focus on
User Interfaces

JetChef Premium's minimalist glass door opens horizontally, thanks to the innovative length-wide handle. An interactive touch-screen interface and a versatile central command panel ensure using your Whirlpool Microwave is easier than ever before. Its elegant design makes JetChef Premium an eye-catching addition to your kitchen.

Focus on
User Interfaces

Whirlpool Washing Machines combine premium technology and refined design features, allowing you to enjoy your appliance to the fullest. Every detail, from the intuitive touch-control panel, with its clear assisted approach, to the ergonomic design, provide absolute comfort and a seamless user experience.

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